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Nike
JUST DO IT ACCESSIBLY.
Nike made an inclusive and accessible shoe without even marketing the footwear to people with disabilities. We wanted to revamp the already existing campaign around the Go FlyEase shoe and target the community they are actually for.
Group Project. Roles. Art director/copywriter: concept, graphic layout for all executions, copy, model recruiting
SOCIAL
![iphoneIGmockup.png](https://static.wixstatic.com/media/5da95b_ff73ba150b694124a120f955d0e2d449~mv2.png/v1/crop/x_654,y_11,w_666,h_1059/fill/w_445,h_704,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/iphoneIGmockup.png)
![Nike_Social+drawings-13.png](https://static.wixstatic.com/media/5da95b_95c6e5d6ef6c48f3b5115de02693f87f~mv2.png/v1/crop/x_26,y_22,w_1228,h_1233/fill/w_317,h_304,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Nike_Social%2Bdrawings-13.png)
![Nike_Social+drawings-14.png](https://static.wixstatic.com/media/5da95b_1b6b679a97c847adade5d7487815cb70~mv2.png/v1/crop/x_19,y_19,w_1240,h_1238/fill/w_316,h_304,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Nike_Social%2Bdrawings-14.png)
![Nike_Social+drawings-15.png](https://static.wixstatic.com/media/5da95b_d73aa1bcaaf146939a6d8e4dc98a03eb~mv2.png/v1/crop/x_17,y_28,w_1235,h_1221/fill/w_324,h_304,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Nike_Social%2Bdrawings-15.png)
![Nike_Social+drawings-16.png](https://static.wixstatic.com/media/5da95b_f32e46daa4604766b76d651486e37107~mv2.png/v1/fill/w_764,h_764,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/Nike_Social%2Bdrawings-16.png)
SPREAD
![Spread mockup.png](https://static.wixstatic.com/media/5da95b_4524d8761a6042d4af76844038879f80~mv2.png/v1/crop/x_260,y_107,w_2491,h_1779/fill/w_989,h_706,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/Spread%20mockup.png)
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